This election season’s most electrifying development is the announcement that Stephen Colbert has formed an exploratory committee to discern whether there is a “hunger” for him to enter the race for the Republican nomination for President of the United States of South Carolina.

Colbert has already placed in polling that shows him ahead of Gov. Jon Huntsman. And today he appeared on ABC This Week with George Stephanopolous (which is more than Mitt Romney has done). Notably, Colbert appeared in character throughout the interview (which Romney always does).

Clearly Colbert is off to a great start despite it being too late to actually get on the ballot in South Carolina. But in that regard he isn’t much worse off than the so-called “real” candidates like Rick Perry and Newt Gingrich, who failed to get onto the primary ballot in Virginia.

In other news, Colbert’s former SuperPAC (which he transferred to Jon Stewart so as not to run afoul of election law) has released its first ad in South Carolina:

Some may regard that as an over-the-top negative advertisement, but Colbert has made it clear that he is not affiliated with the SuperPAC and that he regards Jon Stewart as a political foe. In any case, Romney has other fictional comparisons he has to worry about.