{"id":6791,"date":"2012-04-04T15:10:07","date_gmt":"2012-04-04T22:10:07","guid":{"rendered":"http:\/\/www.newscorpse.com\/ncWP\/?p=6791"},"modified":"2012-04-04T15:10:07","modified_gmt":"2012-04-04T22:10:07","slug":"today-show-ratings-down-with-sarah-palin-as-guest-host","status":"publish","type":"post","link":"https:\/\/www.newscorpse.com\/ncWP\/?p=6791","title":{"rendered":"Today Show Ratings Down With Sarah Palin As Guest Host"},"content":{"rendered":"<p><img decoding=\"async\" src=\"\/Pix\/Flix\/overrated.jpg\" alt=\"Sarah Palin\" class=\"alignleft\" \/>Yesterday Sarah Palin was the guest co-host of the Today Show on NBC. It was a desperation move on the part of NBC who was reacting to ABC&#8217;s booking of Katie Couric for the whole of this week. And apparently it didn&#8217;t do them much good.<\/p>\n<p>The Today Show won the time period as expected. They have long been the #1 morning network news program with ABC&#8217;s Good Morning America coming in second. However, the <a href=\"http:\/\/www.mediabistro.com\/tvnewser\/today-wins-with-sarah-palin_b120105\" target=\"_blank\">ratings for Tuesday<\/a> on the Today show were 5.497 million total viewers, and 2.209 million in the 25-54 year old demo. That&#8217;s down from their average for the <a href=\"http:\/\/www.mediabistro.com\/tvnewser\/morning-show-ratings-week-of-feb-27-sweeps_b115583\" target=\"_blank\">February 2012 sweeps period<\/a> (5.55 Total\/2.47 Demo). So Palin obviously didn&#8217;t do anything to help out the program.<\/p>\n<p>By comparison, Good Morning America was able to beat their February sweeps average in total viewers with the help of Couric. Tuesday&#8217;s program pulled in 5.141 million viewers with 1.917 million in the demo. That was an improvement in total viewers over their February sweeps averages (5.03 Total\/2.05 Demo).<\/p>\n<p>So if anyone were analyzing the benefits of the bookings for these programs, it is clear that ABC got more out of Couric than NBC did from Palin. That may seem to be a predictable result since America mostly hates Palin and Couric is America&#8217;s sweetheart. But Palin doesn&#8217;t help herself by appearing on NBC and twice referring to <em>&#8220;the failed socialist policies&#8221;<\/em> of President Obama. And I can&#8217;t believe that doing cooking segments with Tori Spelling do much to improve her image either.<\/p>\n<p>The sooner the media (and Palin) realizes that Palin is old news and has nothing to offer, the sooner they can quit pretending that she has some sort of relevance that they can exploit. By all indications NBC might have done better in the ratings with Kim Kardashian or Octomom as a co-host.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday Sarah Palin was the guest co-host of the Today Show on NBC. It was a desperation move on the part of NBC who was reacting to ABC&#8217;s booking of Katie Couric for the whole of this week. And apparently it didn&#8217;t do them much good. The Today Show won the time period as expected. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1,6],"tags":[360,146,101,381],"class_list":["post-6791","post","type-post","status-publish","format-standard","hentry","category-general","category-ratings","tag-abc","tag-katie-couric","tag-nbc","tag-sarah-palin"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4Ijg-1Lx","jetpack-related-posts":[{"id":1129,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=1129","url_meta":{"origin":6791,"position":0},"title":"John McCain&#8217;s Campaign Concedes Fox News Is Biased","author":"Mark NC","date":"11\/14\/2008","format":false,"excerpt":"In an upcoming article in the National Review, Rich Lowry interviews John McCain's campaign manager, Rick Davis. Much of the interview deals with the handling of Sarah Palin, the VP candidate who Lowry says... \"...was so sparkling it was almost mesmerizing. [Her TV appearance] sent little starbursts through the screen\u2026","rel":"","context":"In &quot;Election&quot;","block_context":{"text":"Election","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=152"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8730,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=8730","url_meta":{"origin":6791,"position":1},"title":"The Sarah Palin Chronicles: A 2012 Retrospective Of Humiliation And Hilarity","author":"Mark NC","date":"12\/29\/2012","format":false,"excerpt":"The past year has presented a wealth of unintentional comedy from right-wing raconteurs whose generosity in embarrassing themselves was profound. There was Donald Trump and Dick Morris and Allen West and many others vying for the top spot in the Crackpottery Hall of Fame. However, this year, as in much\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3447,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=3447","url_meta":{"origin":6791,"position":2},"title":"Sarah Palin&#8217;s Alaska Avalanche","author":"Mark NC","date":"12\/22\/2010","format":false,"excerpt":"Another week, another new low for Sarah Palin's Alaska on The Learning Channel. Last Sunday's airing of \"Alaska\" pulled in just 2.56 million viewers. Over its run Palin's show has steadily declined to the point where it is now struggling to reach half of what it did on its debut.\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6765,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=6765","url_meta":{"origin":6791,"position":3},"title":"April Fools? Sarah Palin To Co-Host NBC&#8217;s Today Show","author":"Mark NC","date":"4\/1\/2012","format":false,"excerpt":"As I was planning out an elaborate hoax for April Fool's day, I came across this video and decided that NBC had beaten me to it: Sarah Palin Co-hosts TODAY on Tuesday. The video is posted on the NBC News YouTube channel, so it isn't a product of Saturday Night\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3399,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=3399","url_meta":{"origin":6791,"position":4},"title":"America Rejects Sarah Palin: Book\/TV Flop","author":"Mark NC","date":"12\/9\/2010","format":false,"excerpt":"American may be tiring of Sarah Palin's whiny brand of self-glorification. Since she ungraciously rebuffed her fellow Alaskans by quitting half way through her term as governor, Palin has been on a non-stop promotional campaign for herself. But even with all of that effort, she is losing ground amongst discerning\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1434,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=1434","url_meta":{"origin":6791,"position":5},"title":"Bill O&#8217;Reilly&#8217;s Bald-Faced Lies About His Ratings","author":"Mark NC","date":"10\/27\/2009","format":false,"excerpt":"On his program Monday, Bill O'Reilly had another episode of Ratings Derangement Syndrome. I first reported this malady exactly one year ago when O'Reilly became unhinged at what he believed was a conspiracy by Nielsen to destroy him: \"The bottom line on this is there may be some big-time cheating\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/posts\/6791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6791"}],"version-history":[{"count":4,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/posts\/6791\/revisions"}],"predecessor-version":[{"id":6795,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/posts\/6791\/revisions\/6795"}],"wp:attachment":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}