{"id":740,"date":"2008-01-05T18:11:10","date_gmt":"2008-01-06T02:11:10","guid":{"rendered":"http:\/\/www.newscorpse.com\/ncWP\/?p=740"},"modified":"2008-12-19T11:08:35","modified_gmt":"2008-12-19T19:08:35","slug":"fox-business-network-limps-out-of-the-gate","status":"publish","type":"post","link":"https:\/\/www.newscorpse.com\/ncWP\/?p=740","title":{"rendered":"Fox Business Network Limps Out Of The Gate"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.newscorpse.com\/Pix\/Humor\/foxbiz-2nd-opinion.jpg\" align=\"left\" hspace=\"10\"\/>The new Fox Business Network may not be living up to the hype.<\/p>\n<p>Although Nielsen ratings are not being officially released, <a href=\"http:\/\/www1.broadcastingcable.com\/article\/CA6517252.html\" target=\"_blank\">numbers have leaked<\/a> that don&#8217;t auger well for Murdoch&#8217;s new baby:<\/p>\n<blockquote><p><span style=\"color:#0d00d0;\">&#8220;After less than three months on the air, Fox Business Network is averaging a mere 6,000 viewers in daytime and 15,000 in primetime&#8221;<\/span><\/p><\/blockquote>\n<p>Putting that in perspective, FBN&#8217;s main competition is CNBC which averages 284,000 viewers in total day and 238,000 in primetime. And CNBC passes 90 million homes, about three times as many as FBN. Of course, it is still too early to gloat, but the network&#8217;s honchos led us to believe that they had much higher expectations. Roger Ailes told us that he would not settle for <em>&#8220;anything short of a revolution.&#8221;<\/em> And Murdoch <a href=\"http:\/\/www.newscorpse.com\/ncWP\/?p=649\" target=\"_blank\">gave this comment<\/a> a few days after the launch:<\/p>\n<blockquote><p><span style=\"color:#0d00d0;\">&#8220;It&#8217;s two and a half to three days old and looks just terrific. Everybody, even in the industry, (recognizes) how different it is to CNBC, which is half-dead,&#8221;<\/span><\/p><\/blockquote>\n<p>It appears that the FBN revolution is having a little trouble taking on their half-dead competition. Time will deliver a fuller picture, but clearly FBN has work to do. However, rather than getting down to business, FBN&#8217;s executive vice president, Kevin Magee, is just sniping at CNBC, whom he accuses of having leaked these numbers:<\/p>\n<blockquote><p><span style=\"color:#0d00d0;\">&#8220;They spent dearly to get [FBN ratings], which is pretty crazy [&#8230;] I think it shows how uber-concerned they are about us.&#8221;<\/span><\/p><\/blockquote>\n<p>Actually, it&#8217;s pretty much routine to get competitive ratings from Nielsen. And when you consider that Murdoch is well known for deficit financing his ventures indefinitely, it is a fairly hollow complaint that CNBC is investing in itself. This sort of griping just makes one wonder who is uber-concerned about whom?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The new Fox Business Network may not be living up to the hype. Although Nielsen ratings are not being officially released, numbers have leaked that don&#8217;t auger well for Murdoch&#8217;s new baby: &#8220;After less than three months on the air, Fox Business Network is averaging a mere 6,000 viewers in daytime and 15,000 in primetime&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[12,1,6],"tags":[182,472,143,30],"class_list":["post-740","post","type-post","status-publish","format-standard","hentry","category-big-media","category-general","category-ratings","tag-fbn","tag-kevin-magee","tag-roger-ailes","tag-rupert-murdoch"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4Ijg-bW","jetpack-related-posts":[{"id":5576,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=5576","url_meta":{"origin":740,"position":0},"title":"Memo From Fox Business To Staff &#8211; Don&#8217;t Copy Fox News","author":"Mark NC","date":"10\/18\/2011","format":false,"excerpt":"Reuters is reporting that the Vice-President of the Fox Business Network, Kevin Magee, has distributed a memo to his staff admonishing them for being too much like their sister network, Fox News. Magee: \"I've been asked to remind you all again that they are separate channels and the more we\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":994,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=994","url_meta":{"origin":740,"position":1},"title":"Fox Business Is Still Bad Business","author":"Mark NC","date":"7\/27\/2008","format":false,"excerpt":"The first official ratings for the Fox Business Network reveal that the new enterprise is somewhat less than promising: \"For the first three weeks of July, according to Nielsen figures obtained yesterday that have not been publicly released, Fox Business Network is averaging just 8,000 viewers during daytime hours, and\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6373,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=6373","url_meta":{"origin":740,"position":2},"title":"Fox Business Network Cancels Entire Primetime Lineup","author":"Mark NC","date":"2\/10\/2012","format":false,"excerpt":"The day after News Corp released their latest quarterly earnings report, they made another announcement that somehow was left out of the earnings conference call. The struggling Fox Business Network (FBN) has, in one fell swoop, canceled their entire primetime lineup. Wiped from the schedule are \"Freedom Watch\" with Andrew\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1091,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=1091","url_meta":{"origin":740,"position":3},"title":"Happy Birthday Fox Business Network","author":"Mark NC","date":"10\/15\/2008","format":false,"excerpt":"Today is the first anniversary of the debut of the Fox Business Network, Rupert Murdoch's newest propaganda platform. Ratings for the network are still so low that, even after a year, Nielsen cannot certify their reliability and they are not published. When numbers were leaked earlier this year they revealed\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":667,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=667","url_meta":{"origin":740,"position":4},"title":"Fox Business Not Hurting Business At CNBC","author":"Mark NC","date":"11\/19\/2007","format":false,"excerpt":"It's been a month since the launch of the Fox Business Network. Actual ratings data won't be available for a few more months but data on CNBC is available. To the extent that you can speculate as to FBN's performance based on the performance of it's main competitor, there is\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":649,"url":"https:\/\/www.newscorpse.com\/ncWP\/?p=649","url_meta":{"origin":740,"position":5},"title":"Fox Business Network: Porn And Patriotism","author":"Mark NC","date":"10\/19\/2007","format":false,"excerpt":"The new Fox Business Network has launched and is rapidly proving itself to be faithful to the Murdochian Doctrine of Porn & Patriotism. It's a business model that aims directly at America's horny nationalists.Now they are narrowing their target to horny nationalistic investors. Is there really an audience for \"America's\u2026","rel":"","context":"In &quot;Big Media&quot;","block_context":{"text":"Big Media","link":"https:\/\/www.newscorpse.com\/ncWP\/?cat=12"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/posts\/740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=740"}],"version-history":[{"count":0,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=\/wp\/v2\/posts\/740\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newscorpse.com\/ncWP\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}